We’re looking for a Social Media Data Analyst to join the growing EMEA PAY TV social team to help identify and measure social and digital KPIs, pull relevant insights and help shape social strategy and monetization at scale.
You will report into the Senior Social Media Strategist and be tasked with day-to-day ownership of social media data from YouTube, Facebook, Instagram, web and additional social media networks that may be relevant to an activation, region or campaign.
You will be responsible for pulling the right data, work on visualization and create a consistent cadence of reports to visualize growth, opportunities, establish benchmarks, and identify poor performance.
You will focus on EMEA brands like Discovery Channel, TLC, Animal Planet, HGTV. The successful candidate will be a highly organized individual who is numbers-driven and analytical. Problem solving will be at the forefront of working as a Social Media Data Analyst, with deep knowledge of what makes our audiences tick and a keen interest in the ever-evolving trends of the social media landscape.
You will have the ability to collaborate effectively, improving partnerships and sparking further opportunities.
This is an exciting opportunity to support the marketing of Discovery’s world-leading factual portfolio across multiple territories in EMEA.
Working closely with the regional teams, you will develop and implement B2B marketing initiatives to support our channel brands and build our content franchises. You will also work closely with central marketing leads for consumer facing marketing materials.
You may be required to travel overseas at short notice from time to time.