About Discovery Golf:
Discovery Golf is a new global venture from Discovery that will bring coverage from the best professional golf events to fans around the world. Discovery Golf is creating a new, innovative digital platform to deliver live content and special features that will change the way golf coverage is enjoyed.
The VP of Marketing for Discovery Golf will lead and build a best-in-class marketing function from scratch that is deeply metrics driven. The goal ultimately is to drive customers/users to Discovery Golf’s digital platforms. He/she will be responsible for building and evolving the Discovery Golf brand, digital marketing, paid media, social media, advertising, creative, sponsorship/ partnership marketing and PR/ events.
He/she will partner with VP Digital/Growth to develop goals and KPIs for all acquisition, retention and revenue metrics and will be responsible for the execution of media/marketing plans to achieve those goals.