Responsible for creation, oversight and maintenance of content effectiveness reports, and provide support to Head of Consumer Insights in formulating research strategies for content analysis. Perform ‘deep dive’ investigations into Discovery Inc. channel performance with both external and internal data. Assist and participate in the development and implementation of new consumer insights studies using quantitative and qualitative approaches. The role will also be responsible for developing and maintaining regional normative databases to assist with performance forecasting and content benchmarks.
The Way We Work
In Asia, our culture and general leadership traits are in evolution as we migrate from being a traditional linear Pay TV business towards a convergent media and entertainment business that encompasses digital and mobile platforms. We will develop direct consumer relationships while still supporting our traditional platform partners with innovative solutions to help them grow and evolve their businesses. Generally, we are looking to embrace a ‘maker’ culture in a dynamic, entrepreneurial, youthful and low-hierarchy setting akin to Silicon Valley tech firms. We are looking for the brightest candidates to support this journey.